Skip to main content

GM Stock Slumps After $1.1 Billion Tariff Blow Overshadows Strong U.S. Sales

General Motors (GM) delivered second-quarter earnings that exceeded Wall Street’s expectations for both profit and revenue, but the auto giant’s stock fell sharply Tuesday.

GMC truck parked in driveway, best stocks to buy, learn a trade

The culprit: a $1.1 billion blow to profits from new tariffs, with more pain expected in the coming quarter. Despite resilient consumer demand and firm guidance for the year, investors were rattled by the size of the tariff hit and lingering uncertainties in the global trade environment.

Tariff Shock Wipes $1.1 Billion from GM's Quarterly Profits
GM reported an adjusted operating profit of $3.04 billion in Q2—down about 32% from a year ago—as new tariffs took a substantial bite out of margins. The automaker estimated the tariffs shaved $1.1 billion off its earnings before interest and taxes, with adjusted EBIT margin slipping to 6.4% from 9.3% last year. The company warned that the impact could worsen in Q3 as more indirect tariff costs roll through the system.

Overall, GM reaffirmed its full-year forecast of $10 billion to $12.5 billion in adjusted EBIT, a range previously lowered in response to the tariffs. The company expects to offset at least 30% of the $4 billion to $5 billion in full-year tariff costs through supply chain reconfigurations, cost cuts, and consistent pricing strategies.

CEO Mary Barra acknowledged in her letter to shareholders that the road to recovery won’t be immediate. “We’re positioning the business for a profitable, long-term future as we adapt to new trade and tax policies, and a rapidly evolving tech landscape,” she wrote.

U.S. Demand Surges and China Returns to Growth
Amid the headwinds, GM’s core business showed strength. U.S. vehicle sales rose 12% year-over-year in the first half of 2025, outperforming the broader market and gaining market share despite increasing competitive incentives. The company also reduced dealer inventory by nearly 10% compared to last year, a sign of healthy sell-through.

GM’s portfolio of redesigned crossovers and SUVs helped drive that performance. The Chevrolet Equinox alone gained nearly six percentage points in retail market share, while new models like the Buick Envista and GMC Acadia posted strong initial results.

In China, GM returned to profitability after previous losses, reporting its second straight quarter of year-over-year sales growth. New energy vehicles performed particularly well, helping GM gain the most market share among foreign automakers.

Despite the strong showing, warranty expenses weighed on margins, rising $300 million from last year. This was largely tied to quality issues with the EcoTec3 engine used in several trucks and SUVs—a problem GM says it is actively addressing through supplier improvements and tighter component controls.

Long-Term Investments Aim to Shield GM from Trade Fallout
Looking ahead, GM is betting big on expanding its U.S. manufacturing footprint to blunt the impact of ongoing tariffs. In June, the automaker announced $4 billion in new investments across plants in Michigan, Kansas, and Tennessee, adding 300,000 units of annual production capacity. Combined with an earlier $888 million investment in New York, these projects are expected to come online within 18 months.

Barra said these initiatives will “greatly reduce our tariff exposure” and meet strong demand for light-duty pickups and crossovers—vehicles that remain GM’s most profitable products.

EVs also remain a strategic focus. Chevrolet is now the second-largest EV brand in the U.S., buoyed by the Blazer EV and Equinox EV, while Cadillac is emerging as a leader in luxury EVs. GM is leaning into fast-charging partnerships and domestic battery production as it prepares for a more competitive electric future, especially with the federal EV tax credit set to expire in September.

Conclusion
GM’s second-quarter results were a mixed bag—solid underlying operations overshadowed by macroeconomic and policy shocks. While the company beat expectations and reaffirmed its full-year outlook, the sharp tariff impact and increased warranty expenses have spooked investors. Still, with demand firm in key markets and long-term investments underway to localize production, GM appears to be navigating the storm with a steady hand. The challenge now is whether it can turn resilience into renewed investor confidence.


Considering a $1,000 investment in these companies? 

Our team at Stock Investor carefully curated a list of top stocks with the potential for significant returns, suitable for beginners and seasoned investors alike who are eager to learn a trade and unearth the best stocks to buy. Though not featured in this article, these selected stocks could be game-changers in the future.

For those seeking dynamic trading experiences, consider joining our Swing Trade AlertsOption Income Alert, or our Trading RoomTake advantage of our special offer today, starting at just $1 in the first month.

Unlock the secrets of Smart Money

Explore how billionaires and institutions are influencing the market. Follow their every move with DarkOption Flow and stay updated on essential market insights. Begin your journey to informed investing today!

Education

And if you're a fan of Invest opedia, you'll appreciate what we offer at SharperTrades even more. Explore our comprehensive option trading course and technical trading course, where you can learn trading, analyze stocks, delve into chart patterns for stocks, and gain invaluable insights for making the best company investments.

Unlock Your Stock Market Edge with SharperTrades. Dive into powerful trading tools, learn a trade, and receive expert guidance. Stay up-to-date with regular market updates. Learn trading, basics of investing, and how to pick the best stocks to buy. Whether you're a beginner or seasoned investor and trader, we've got you covered. Get started for free, today!

This article was created with AI assistance and reviewed by an editor. For details, please refer to our Terms of Use.



Trading Risk Disclaimer

​All the information shared is provided for educational purposes only. Any trades placed upon the reliance of SharperTrades, LLC, and/or DarkOption Flow are taken at your own risk for your own account. Past performance is no guarantee. While there is great potential for reward in trading stocks, cryptos, commodities, options, forex, and other trading securities, there is also a substantial risk of loss. All trading operations involve a high risk of losing your entire investment. You must therefore decide your own suitability to trade. Trading results can never be guaranteed. SharperTrades, LLC and DarkOption Flow are not registered as investment advisers with any federal or state regulatory agency. This is not an offer to buy or sell stocks, cryptos, forex, futures, options, commodity interests, or any other trading securities. SharperTrades, LLC and DarkOption Flow are not brokers and do not accept deposits. Purchases should not be considered deposits. The technical solution offered by the DarkOption Flow platforms is provided by a third party.

Popular posts from this blog

Domino’s Misses on Profit But Serves Up Strong Sales and Market Share Gains

Baidu Earnings Show Advertising Slump, AI Cloud Offers Bright Spot

Palantir Faces Harsh Valuation Reality as AI Hype Meets Market Rotation