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Embracing the Bull: Strategic Picks for the Ascending Market

The S&P 500 stands on the cusp of a potential bull market, with just one percentage point needed to hit a new record high. 

For investors eyeing substantial gains, the imminent prospects are promising. Historical data from Vanguard indicates a median return of 223% during the last five bull markets. Seizing the momentum today becomes crucial, and two standout growth stocks, Shopify (SHOP) and The Trade Desk (TTD), emerge as compelling choices. Priced below $100, these stocks offer accessible entry points for investors looking to ride the wave through 2024 and beyond.

Shopify stock pick for 2024, SHOP price analysis, investing

1. Shopify: Empowering Commerce with Innovation

Shopify positions itself as a pivotal player, providing software and services that empower merchants across diverse channels. Bridging the gap between brick-and-mortar and digital storefronts, Shopify's platform integrates with major e-commerce marketplaces and social media platforms, offering comprehensive support for branded websites and mobile apps. The recent inclusion of ancillary financial solutions, logistics support, and tools for cross-border and wholesale commerce showcases Shopify's turnkey approach.

👉 Check Out Video --> SHOP Price Analysis


While Shopify initially gained popularity with small businesses, its enterprise platform, Shopify Plus, propels it into larger market segments. A recognized leader among digital commerce platforms, Shopify solidifies its standing in the industry.

The third quarter witnessed a robust performance, with a 25% revenue surge to $1.7 billion, driven by momentum with larger merchants, international market traction, and increased pricing power. Notably, net income based on GAAP climbed to $718 million, marking a significant improvement from the year-ago period. The strategic move to sell its logistics business to Flexport further enhances profitability.

Amidst these accomplishments, Shopify secured the 16th position on the Fortune Future 50 List for 2023. The commendation stems from innovations like Shopify Magic, an AI suite empowering merchants in building storefronts, marketing products, and making data-driven decisions.

Looking forward, Shopify positions itself to capture the increasing demand for automation in a market where retail e-commerce and wholesale e-commerce sales are expected to grow at 8% and 20% annually through 2030, respectively. With a current valuation at approximately 15.7 times sales, patient investors are poised to benefit from Shopify's growth trajectory.


2. The Trade Desk: Elevating Advertising with AI

As the largest independent demand-side platform (DSP) in the ad tech industry, The Trade Desk stands out for its AI-driven approach in planning, measuring, and optimizing data-driven ad campaigns across digital channels. The company's independence, coupled with unique data access, positions it as a leader in the ad tech space, offering superior AI capabilities to advertisers.

In a significant move, The Trade Desk reported stellar third-quarter financial results, outpacing market leader Alphabet. With a 25% revenue increase to $493 million and a 29% rise in non-GAAP net income to $167 million, The Trade Desk showcased its prowess in gaining share in critical verticals like CTV advertising and retail media.

Looking ahead, the ad tech market is poised to expand at 14% annually through 2030, with The Trade Desk expected to outpace the market. Analysts project a sales growth of 22% annually over the next five years, making its current valuation of about 18.8 times sales appear reasonable for the growth potential it promises.

In closing, these strategic choices set the stage for investors seeking growth in the evolving market landscape. Shopify and The Trade Desk, each with its unique strengths and promising trajectories, offer a compelling narrative for those ready to navigate the unfolding bull market of 2024 and beyond.


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